/library/oar/handle/123456789/69433 2025-12-29T11:19:39Z 2025-12-29T11:19:39Z Lopes, Joao Carlos Branco, Amélia /library/oar/handle/123456789/69631 2021-02-18T17:43:37Z 2013-01-01T00:00:00Z

Title: The clustering of cork firms in Santa Maria da Feira : why history matters Authors: Lopes, Joao Carlos; Branco, Amélia Abstract: This paper studies the reasons why most Portuguese cork manufacturing firms are concentrated in Santa Maria da Feira, a small municipality in the north of the country, whereas the bulk of the cork is produced in the south (Alentejo and Ribatejo). It starts with a brief introductory discussion of the advantages and limitations of clusters and industrial districts, together with an illustration of the recent theoretical findings of evolutionary economic geography. Next, a comparative analysis is made of the economic performance over the last decade of firms located in Santa Maria da Feira and other regions, leading to a powerful conclusion that points to the absence of any clear advantages for clustered firms. Finally, an attempt is made to discover the historical and socio-political reasons why so many cork firms are concentrated in Santa Maria da Feira. These are shown to be indispensable for understanding and substantiating the business location decisions of most Portuguese cork entrepreneurs.

2013-01-01T00:00:00Z Filipe, José António Coelho, Manuel Ferreira, Manuel Alberto M. Appasamy Mutharasu, Selvarasu /library/oar/handle/123456789/69630 2021-02-18T17:42:06Z 2013-01-01T00:00:00Z

Title: Fisheries, chaos and ethics. A note on India status Authors: Filipe, José António; Coelho, Manuel; Ferreira, Manuel Alberto M.; Appasamy Mutharasu, Selvarasu Abstract: Historically in the world, since last century, fish stocks of many species have been overexploited. A good management of fisheries became essential to permit the preservation of species. Managing fisheries got increasingly complex, once many interests, often contradictory, are always involved. Moreover, through time, political will has not been enough to change things in many places around the world and overexploitation has remained for many species. In India, with a strong population density in many coastal areas depending on fishing, the situation is very severe for many species and new requirements for preservation are now being tried. In literature, fisheries have been analysed in contexts of uncertainty. Chaos theory is one of the theories that have been used to explain fisheries. This work intends to represent a reflection about fisheries overexploitation, considering the utilization of chaos theory and the understanding of the related problems taking into account ethics setting. The India situation is showed.

2013-01-01T00:00:00Z Karunamoorthy, Sakthivel Appasamy Mutharasu, Selvarasu Filipe, José António /library/oar/handle/123456789/69629 2021-02-18T17:41:08Z 2013-01-01T00:00:00Z

Title: Marketing strategies to add economic value. Reactions on corporate social responsibility advertising in print media. An Indian company case Authors: Karunamoorthy, Sakthivel; Appasamy Mutharasu, Selvarasu; Filipe, José António Abstract: Corporate social responsibility advertising (CSR Advertising) results from commercial advertising, having social dimensions. This concept works as a marketing tool of cause-related marketing (CR Marketing). In this study, the case of IOCL (an Indian oil company) is presented to show how the company creates innovative advertising ideas, serves the society, contributes to save environmental natural resources and allows to add economic value. In addition to the usual ways of commercial advertising, this kind of approaches on CSR-advertising is an advance to establish a positive image in the mind of customers. The slogan ‘go green’ is highlighted in order to contribute to save natural resources on Earth. Reactions of CSRadvertising are measured to test the effect of published messages and the manipulation of CSR advertising message and persuasive claims.

2013-01-01T00:00:00Z Bentes, Sónia Navas, Raul /library/oar/handle/123456789/69628 2021-04-19T13:51:37Z 2013-01-01T00:00:00Z

Title: The fundamental analysis : an overview Authors: Bentes, Sónia; Navas, Raul Abstract: In this paper we discuss the fundamental analysis by covering a number of studies in this field of research. This constitutes a useful tool to evaluate the companies’ financial performance. Particularly, the discussion in this paper illustrates how this kind of approach can help in analyzing a companies’ stock price. Additionally, a debate on its potentialities is also provided.

2013-01-01T00:00:00Z