MAKS Research Webinar: Horizon-Europe Project IMPULSE
Event: Horizon-Europe Project IMPULSE: uPcycling cULtural heritage towards new reviving StratEgies - Advancing 3D Digitisation in Cultural Heritage Preservation
Date: Friday 22 May 2026
Time: 12:15
Venue: via Zoom
Programme
12:15 Horizon-Europe Project IMPULSE: uPcycling cULtural heritage towards new reviving StratEgies - Advancing 3D Digitisation in Cultural Heritage Preservation
Speaker: Ms Aphrodite T. Andreou, Heritage Malta
Hosted by: Department of Digital Arts, MAKS
13:00 Q & A session/informal discussion
Admission is free, but kindly reserve a place by sending an email to maks@um.edu.mt.
Abstract
IMPULSE — IMmersive digitisation: uPcycling cULtural heritage towards new reviving StratEgies — is an EU-funded project launched on February 2024, that enters the digitisation processes of cultural heritage. IMPULSE connects researchers, artists, cultural heritage practitioners, CCSIs, local institutions, and other relevant stakeholders to work and explore together immersive narratives, reaching out to diverse audiences across Europe and beyond, with following objectives:
- Enhance accessibility to cultural heritage through XR technology, fostering diverse narratives and audience engagement.
- Improve access and presentation of digitised cultural content, supporting education and creativity within the Metaverse.
- Streamline digitisation processes for immersive environments, prioritising usability for education, arts, and CCSIs.
- Foster collaboration and capacity building in immersive digitisation through tailored engagement platforms and initiatives.
- Develop legal frameworks and solutions to address risks and barriers in utilising cultural heritage data within immersive technologies.
Speaker’s Profile
Aphrodite T. Andreou works as a Coordinator (Cultural Assets) for Heritage Malta while also working for Mighty Boards. She is a visual artist from Athens, holds an MSc. in Digital Games from the Institute of Digital Games at the University of Malta, and a BA in Visual Arts from the Francis Rich School of Fine and Performing Arts at DEREE. Her research focuses on using game design as a medium of attempting to construct inter-species dialogues and collaborations, while addressing problematic hierarchies through playfulness and care. She has designed playful artefacts for bottlenose dolphins and has experience both with board games and digital games. One of her main interests is the gamification of museums and the various ways that audiences interact with playful site-specific installations.
